RasVida Yoga Excursions: Branding & Website Project

Jul 3

Creative Brief: A mother who nearly lost her life to breast cancer is now living the life of her dreams and inspiring others to do the same. Jyoti Fontaine, a seasoned yoga instructor and avid traveler combined her two passions to start her first business paving the way for conscious travel experiences and cultural immersions in the most gorgeous of settings. RasVida means the vitality of life, so with our brand we set out to capture what it means to live life overflowing, juicy, and empower others to see the world.

Results: RasVida has led retreats around the world to backpacking in South America, to sailing in Greece that are fully-booked and sold out!

Scope: Brand Strategy, Brand Development, Brand Standards, Website Development